View From Madison Avenue

Observations about the business and people of advertising.

Paul Gumbinner Complete Bio

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Tuesday, May 2, 2017

Eight Advantages Of Independent Vs Publically Owned Ad Agencies

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There are fewer and fewer large independent ad agencies. That is possibly due to the fact that as an independent agency matures and...
15 comments:
Tuesday, April 25, 2017

Adventures In Advertising: The Worst Account Group, Ever

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I once worked as head of account management for a terrible mid-size advertising agency which, I discovered, was totally dysfunctional.   ...
22 comments:
Tuesday, April 18, 2017

15 Questions You Wish You Had Asked When You Were Interviewing

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Over the years, many candidates have told me that they found out things once they started a new job that they wish they had discovered w...
9 comments:
Tuesday, April 11, 2017

How To Find A Great Mentor When Interviewing

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Almost every successful executive will tell you that they had a mentor.  Mentors are people who can not only teach you, but who can help mov...
2 comments:
Thursday, April 6, 2017

What The New NYC Law Making It Illegal To Ask for Salary History Mean For You

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For years I have actually been telling candidates not to fill out their salary history on written applications.   It is no one’s busi...
3 comments:
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