tag:blogger.com,1999:blog-8575334444752638591.post294548117065655873..comments2024-03-17T03:15:14.033-04:00Comments on View From Madison Avenue: Creative Is Still King And It Is An Exciting Time For AdvertisingView From Madison Avenuehttp://www.blogger.com/profile/18133010500698814644noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8575334444752638591.post-13128011635391344642016-11-01T23:41:49.963-04:002016-11-01T23:41:49.963-04:00Glad you like my commentary Paul. Best, BillGlad you like my commentary Paul. Best, BillBill Crandallnoreply@blogger.comtag:blogger.com,1999:blog-8575334444752638591.post-13030019248087323012016-11-01T19:45:04.043-04:002016-11-01T19:45:04.043-04:00That is a great analogy. And absolutely true. I ma...That is a great analogy. And absolutely true. I may use it myself at some point. View From Madison Avenuehttps://www.blogger.com/profile/18133010500698814644noreply@blogger.comtag:blogger.com,1999:blog-8575334444752638591.post-41836864110421618272016-11-01T19:35:18.069-04:002016-11-01T19:35:18.069-04:00I once gave a lecture about “integrated” brand adv...I once gave a lecture about “integrated” brand advertising and marketing communications and in it, I compared a truly integrated brand campaign to the art world. That is, if you saw a Picasso – any Picasso - you instantly knew it was a Picasso. Same for Van Gogh, Rembrandt, da Vinci, et al. Whether intentional or not, they were and are Brands, where consistency in creative quality and Anonymousnoreply@blogger.com